Great Florida Homes Blog

Yesterday I listed a cute home in Coral Springs, Florida owned by friends of mine that need to sell for a relocation and of course it is a short sale.  When I got there I was floored.  Fresh trimmed landscaping, new mulch, house smelt Pine Sol Fresh and Clean!

WOW!  I don't get this from most Short Sales, because odds are if they are upside down they don't have the funds to keep the home up.

http://bit.ly/bBiwcy

They said this is our home, until it is no longer our home.  We live here, we entertain here and want it presentable.  They have three dogs too and you couldn't tell.  In Florida it is usually easy to tell if you have dogs in a home because they sweat from their feet and the smell gets in the carpet fibers.

Short sale or not, presentation is a big deal!  I had two showings tonight and now have two offers!!

Presentation and proper pricing is a BIG DEAL!  I've listed four homes in the last couple of weeks and two are under contract within days!  They were clean and showed fresh.  The other two are clean but the price is a little too high.  This makes a difference too.

Mike Ferry taught it best, when he said, "The world will communicate to you in one of two ways to tell you if you are priced correctly....One with their feet they come and Two with their pocketbooks they make offers.  If they are coming and not making offers - wrong price!  If they are not coming still the wrong price!"

Any objection or lack of attendance can be overcome by proper pricing, but a great presentation goes a long ways!